On Wednesday, Thirty 5 Ventures, a enterprise capital agency co-founded by NBA star Kevin Durant and sports activities supervisor Wealthy Kleiman, announced a enterprise partnership with Coinbase. Underneath the settlement, Thirty 5 Ventures will work collectively with Coinbase to create nonfungible tokens, or NFT, drops, storytelling content material about NFTs and crypto, in addition to showcasing Coinbase’s latest progress within the sector. In keeping with the announcement, there’ll moreover be a philanthropic integration with the Kevin Durant Charity Basis.
Coinbase is at present the third-largest centralized cryptocurrency alternate on this planet by buying and selling quantity. On the time of publication, there’s at present a waitlist of over 2.6 million customers for Coinbase NFT. The corporate mentioned it’s at present designing a self-custody wallet for NFTs integration. By the tip of this yr, Cointelegraph Consulting estimates that NFT gross sales will surpass $17 billion.
Wealthy Kleiman issued the next the assertion concerning the partnership:
“Traditionally, premium has meant manufacturers which have been round ceaselessly, like Mercedes, Rolex, and American Categorical. However in 5 years, Coinbase has change into consultant of that period and is according to our premium model philosophy. And we’re entering into this formalized settlement with an organization that’s simply scratching the floor on the place it’s going.”
— Kevin Durant (@KDTrey5) December 15, 2021